The future is indeed bright across the screens, but what’s happening now is happening by happenstance. Imagine what this will look like once you start to design experiences around found time and the multi-tasking, multi-screen consumer journey. Beyond understanding, for any this to be optimized and beneficial to your business, takes vision and architecture. You are the architect of new experiences for a new generation of connected consumers.
via We are now a society of multi-taskers and multi-screeners – Brian Solis.